Brandon Miller

Every independent musician needs to develop a strategy for promoting their concerts and there is no secret formula for selling out a venue, it's largely the hard work and time of connecting and following up with your fan base. Of course you can utilise the customary process of flyers and well designed posters and even hire a promotion agency, but most of the work that goes into your strategy you will have to personally establish and maintain yourself.

Where is the sweet middle ground where easy access and higher value intersect?

Compilation albums are made up of tracks from previously released or unreleased music that may be from one or more artists. Usually these tracks are linked together through a theme, topic, or genre such as a 'best of' or 'greatest hits' album, a promotional campaign from a specific label or composer, holiday songs, the top songs in the charts etc. But with the ease of digital distribution and all the possibilities to record music these days the concepts behind releasing a compilation album are losing their boundaries.

Why are the first 30 seconds of a recording so important? In today's fast paced world of digital streaming those first impressions will determine if someone will take the time to listen to the entire song or not. With such easy access to so much music right at our fingertips it's becoming more and more difficult to keep a listeners attention for an entire song. Here are a few suggestions about how to make those crucial first 30 seconds unforgettable.