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iMusician

Our Story

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Who We Are - iMusician

Who We Are

Musician is a Swiss music distribution company with offices in Zürich and Berlin. Founded in 2008 with a rebellious spirit and a vision to change the rhythm of the status quo, iMusician aspires to open the doors for independent artists & record labels to enter the music industry.

iMusician distributes to over 200 streaming platforms and stores—from big players like Spotify and Apple Music to niche services like Beatport, Traxsource, and Apple Music Classical—to help artists from all over the world reach fans where they listen. Offering a broad range of services, including digital distribution, music promotion, mastering, and artist support, iMusician serves as a 360° music partner for independent artists and labels.

The goal? To guide and support artists through their creative journey, so they can take control of their careers and thrive on their own terms.

  • 40
    Team Members
  • 15
    Nationalities
  • 2
    Offices
  • 500000
    Community Members
Our Story. By Musicians For Musicians - iMusician

Our Story: By Musicians, For Musicians

25 years ago, iMusician’s founders were electronic musicians starting their own record label. After finding their own way as artists, they founded iMusician to help their friends maneuver the music industry with more ease.

Over the last 25 years, iMusician fought for the rights of artists and evolved into a thriving community of half a million DIY musicians and independent record labels. Our evolution happened as physical record sales were plummeting and digital stores and streaming platforms started to pop up.

We grew alongside these changes, constantly adapting to the developments and frequent fluctuations within the music industry. Today, we are well equipped to navigate its current and future challenges—while always keeping the well-being of artists in mind.

1/8

1999

As a successful artist, Greed, Tobi Wirz founded the dance music imprint SOGrecords at the height of the Progressive House craze.

2002

Shigs Amemiya joins SOGrecords as a label manager.

2003

From a windowless attic studio, SOGrecords doubles output and branches into publishing, booking, and management. 

2012

iMusician leads a class action "anti-competition case" against the IFPI and the Majors in Switzerland. In 2012, we won, with the court forcing the IFPI to open the charts to all independents.

2015-2016

iMusician jumps from 10,000 to 25,000 members, rolls out YouTube Monetization, launches in Spanish and Italian, and opens an office in Berlin, Germany.

2019

iMusician launches in Brazil and Portugal, quietly reaches 100,000 members. 

2020

iMusician reaches 200,000 members and launches Instant Mastering.

2024

After years of consistent growth, we decided it was time for a change. This change came in the form of a new logo and visual identity—one that reflects the current times while staying true to our core identity.

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Meet the iMusician Team

Meet the faces behind the scenes: a diverse, international team of DIY artists, DJs, label owners, music enthusiasts, and industry professionals. Music isn’t just what we do or love; it’s in our DNA. As part of the community, we’re on the same wavelength: we understand the challenges and nuances of the industry, and we’re here to support artists through it all.

Meet Our Team

Our Mission

At iMusician, we believe that musicians across all career stages deserve to be heard, paid, and treated fairly. Since day one, we've fought to break down the barriers of the music industry—whether by helping artists get their music on all relevant platforms, or by taking legal action against the big players in Switzerland to make the charts accessible to independent musicians.

Each day, we strive to provide artists and labels with tools to share their music with the world and build the careers they deserve. We aim to make it easy for everyone to upload, sell, manage, protect, and monetize their music. We believe that when artists are financially stable, informed, and supported, they can focus on what matters most: making music.

Our Mission - iMusician. Multiple people holding up pieces of paper with words on them.

Our Values

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We foster creativity and innovation, encouraging everyone to dream big and think outside the box.

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We believe in the potential of every artist and employee, promoting perseverance and optimism in all endeavors.

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We maintain a culture of mutual respect, fostering a positive and supportive work environment.

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Our passion for music drives us to support artists in making an impact and sharing their voice with the world.

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We prioritize clear, honest, and transparent communication to make sure that every voice is heard and valued.

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We celebrate the unique contributions of each individual, recognizing that everyone has the potential to be a hero in their own way.

Career Opportunities

Discover our current career opportunities and join a passionate, international team of music lovers and industry experts.

Current Openings

Discover Our Departments

  • The Artists & Labels Relations team is the primary point of contact for our artists and label partners, providing guidance, support and education. They nurture relationships, offer strategic release advice, and make sure our artists feel valued and heard. Their work helps emerging talents thrive in a fast-paced music landscape.

  • The Copyright & Legal team is responsible for safeguarding the intellectual property rights of our artists and partners. They manage copyright claims, handle licensing agreements, and oversee compliance with international copyright laws. Their work protects the creative assets of our artists and mitigates legal risks, providing essential support across all aspects of content distribution.

  • This team drives growth by connecting with artists at every stage of their journey—from discovery to loyalty. It combines lifecycle communication and community engagement to attract new users while keeping existing ones inspired and active. With Content & Design integrated into the team, every touchpoint— from paid campaigns to email, video, and social posts—is crafted to reflect our brand, amplify our voice, and speak directly to the creative spirit of our audience.

  • The CRM team builds lasting relationships with our artist community through personalized, timely, and relevant communication. They manage email campaigns, lifecycle messaging, and in-platform touchpoints to keep artists informed, inspired, and engaged. Their goal is to turn first-time users into loyal creators by nurturing trust and adding value at every step of the user journey.

  • The Marketing team drives our visibility and brand story, helping us reach and engage the next generation of artists. Working closely with Analytics & Performance Management, they continually test, measure, and optimize every effort to make sure we are reaching the right audience, delivering the right message, and helping artists discover our platform through meaningful, data-informed strategies. The CRM Team and the Customer Engagement & Acquisition team fall under this department.

  • The Product Operations department is responsible for the day-to-day execution of our distribution services, connecting strategy to action across departments. They optimize workflows, maintain platform efficiency, and support scalable growth. By aligning cross-functional efforts, they keep the artist experience seamless and reliable. The Artist & Label Relations team, the Quality Assurance & Delivery team, the Copyright & Legal team, and the Youtube Operations team all fall under this department.

  • Our Product & Tech team is all about building the tools that make life easier for musicians. From online mastering to music promo pages and powerful analytics tools, this team creates the tech that helps artists distribute, promote, and manage their music. Made up of product managers, engineers, and UX/UI designers, they’re focused on crafting user-friendly experiences that help artists amplify their music. With a passion for solving real-world problems and keeping up with the fast-paced music world, the Product & Tech team is at the heart of iMusician’s mission to empower creators everywhere.

  • The Quality Assurance & Delivery team is dedicated to maintaining the highest standards across our platform and services, from technical performance to content quality. This team also encompasses Trust & Safety, safeguarding our artists' rights and upholding ethical distribution practices. They are the guardians of quality, accuracy, and platform integrity. Additionally, they ensure that music is delivered correctly and on time.

  • The YouTube Operations team is responsible for efficient content management and compliance with platform policies. It plays a crucial role in maintaining the visibility, protection, and monetization of our artists' content on YouTube, by managing all assets properly managed and resolving any issues swiftly.

Discover Our Services

Discover our all-in-one platform for distribution, promotion, analytics, mastering and music business mentorship – all you need to amplify your career and reach global audiences.

Learn More

Explore Our Blog

Written by artists, music enthusiasts, and industry experts, our blog provides valuable tips to help you grow your music career and guide you in the right direction.

Our Blog