TikTok Announces Deal With Adobe, Integrates Commercial Music Library Into Adobe Express

Last year, TikTok launched the Commercial Music Library, a collection of pre-cleared songs for brands and creators to add sound to their content. The library includes 1M+ songs and sounds by emerging and established artists. It exists for brands to simplify their marketing and storytelling process without having to worry about obtaining licenses. Artists looking to grow their audiences, work with brands, and monetize their music can add their songs to the library through the Artist Impact Program. Brands and businesses can then use their songs for paid and organic content.

Now, TikTok has decided to further simplify the content creation and music integration process for brands. As part of a new deal with the creative software company Adobe, it has announced the inclusion of its Commercial Music Library into the content creation app Adobe Express. The app is an ideal choice for TikTok users, as it provides free video templates, AI tools that simplify the creation process, animation tools, design assets, video transitions, and much more.

Users can access the Library via TikTok’s AI-powered Symphony Assistant add-on integrated into the Adobe desktop app. Thanks to the partnership, brands can now choose from 1M+ sounds and add them to their content without worrying about requesting licenses. The add-on includes various supportive tools to help brands generate creative ideas and choose the right songs and hashtags for increased visibility.