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How Do I Create Loyal Music Fans?

  • 22 November 2013, Friday
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Drummer Clapping Live Festival Show

All the time when I listen to artist interviews or see bands live they always say the same thing, “We couldn’t have got here today without the support of our fans" which you may just think is something bands and artists say to win the affection of their fans but that simply isn’t the reason, it’s because it’s true. It’s your loyal fans who are the ones who spread the word about you and stay by you throughout your career. A loyal fan is your career’s most important asset. But first you must create a loyal fan.

loyal music fan at concert

Time to let your fans know just how much you value them. Show your fans that they matter to you throughout the whole of your career whether it be from the music you release to the places you play. Show that their opinions and involvement with you as a band/artist is crucial to your success.

“I get it... now how do I do this?”

Get your fans involved

Firstly get your fans involved. Make them feel important and that they are a contributing factor to your creative process. This can be done in a number of ways:

There are many ways to involve your fans and these are just a few. It must suit you and your demographic of fans (this article is more geared towards ‘teen fans’) but this approach can be applied fans of all types. If you know your fans well enough you’ll know what will work.

Loyal fans

A loyal fan is the person who buys your music, buys your merch, comes to your shows, spreads the word about you, votes for you in competitions and generally always sticks by you no matter what. Let them know they are appreciated because as I stated at the beginning of this article, dedicated and loyal fans are crucial to your success.

By Jonathan Bond @ Music Gateway - Helping musicians and professionals find opportunities and achieve goalscurrent funding project: http://www.crowdcube.com/investment/music-gateway-14009 

Music Gateway

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