Alday's music exudes honesty on all sides, as well as a noble desire to move. After two EPs, the Spanish artist releases 'Una victoria, mil derrotas' this week, a conceptual LP composed of 10 songs that, listened to together, tell the story of a relationship. All composed and produced in his home studio and proudly distributed by iMusician.
Who is Alday, could you introduce us to your musical project?
Alday is a 15-year-old kid who discovers that, through composing and writing songs (and later producing and instrumenting them), he can develop his inner world, know himself and enjoy himself in a way he had never done before.
That is the essence of Alday and that is what I still do today: compose, write and produce my songs in my home studio. Precisely because of all this, I base my project a lot on self-production and self-management.
This week your new album 'Una victoria, mil derrotas' was released, can you tell us about it?
'Una victoria, mil derrotas' is a musical work of 10 songs in which a story is told through the songs. Each song is a chapter and you can say that it narrates the process of falling in and out of love with a person, going through different stages, and having different emotions and reasoning in the process.
I found it very interesting to do it this way since each song is independent and can be enjoyed out of context, but if you listen to the whole work in a row you can perceive that global essence.
This album is now available on all digital platforms, through iMusician.
What projects do you have planned for the coming year?
I already have my sights set on new work, with some songs that I have to refine and produce, but that will be a fairly slow thing.
In the short term, I'd like to start sharing much more of my creative process with people who are interested, both for entertainment and for those who want to learn how to compose and produce as I do. I intend to do this through live shows on Twitch and Youtube.
What does it mean to you to be an independent artist nowadays?
Actually, for me being an independent artist today is something very natural because, as I said when I explained who Alday is, in the end, it's what I've always done: create my songs and produce them at home.
It is true that, later, trying to make them reach more people, I have taken advantage of many tools that exist for emerging artists. There are many, for example, I can have a Spotify artist profile exactly like my favorite artists and show myself to the world in a very similar way to how they do it, and that's amazing. Although, as I said, for me it's still what I've always done.
If you could change anything in the music industry, what would it be?
I really don't know. I guess I would try to say something that would make it possible for independent artists like me to make a living out of all this. But I think you get there by making better and better songs and productions and trying to reach a lot of people who might like your music in an honest way. And that's what I'm doing: I wouldn't change anything.
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