Martina

The type of strategy an artist adopts to release their new music may be vital for how their release eventually succeeds in today’s digital era. In our previous article, we already shared with you 3 proven release strategies for independent artists and record labels in 2023. In this piece, we’ll introduce you to another strategy, called the waterfall release strategy.

Historically, women were expected to master classical music instruments. It’s therefore no surprise that they have been active in all various aspects of classical music, including composition, orchestral conducting, or vocal and instrumental performance. However, it wasn’t until the late 19th - early 20th century that it was socially acceptable for women to publicly perform or be taught music at a conservatory level. Although there has been a meaningful shift in the representation of female musicians in classical music, the overall imbalance in the genre remains significant. This article is therefore dedicated to (really just a few of many) trailblazing female artists who have strongly influenced the development of classical music.

It’s been almost 2 years since the classical music streaming service, Primephonic, was acquired by Apple Inc., with desire to integrate Primephonic’s assets into Apple's very own streaming platform. After months of speculation, Apple Music Classical is finally out! At least for iPhone users. Let’s have a closer look at how it works and what features it presents.

It’s been more than 15 years since the so-called vinyl revival hit the music industry across the world. Nowadays, millions of vinyl records are sold every year with musicians opting for the format more and more. Are you considering releasing your music on vinyl? This article will give you all the information you need about vinyl releases and the industry.