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What is considered as “explicit” content?

The "Explicit" label applies when the lyrics or content of a song contain one or more of the following criteria which could be considered offensive or unsuitable for children:

  • Strong language (one word is already enough); 
  • References to violence, physical, or mental abuse; 
  • References to sexual behaviour; 
  • Discriminatory language.

Also, please note the following:

  • Make sure to mark the tracks or your entire release as explicit if one of the above statement applies. ITunes may hide your release in the store if the content is not marked accordingly; 
  • As soon as you mark one track as explicit on your album, the entire release will be labeled as “explicit” in most of the shops later on; 
  • Explicit content is not sold in Belarus, Burkina Faso, India, Nepal and Uzbekistan iTunes territories; 
  • If no track is marked as explicit and the “Parental Advisory Explicit Content” logo is used on the artwork, all the tracks will be marked as explicit.