Michele

Those deeply involved in music are always on the lookout for new artists and tracks. Thanks to social media and streaming platforms, it is much easier to discover new music today than it was only a couple of years ago. The downside to the availability of music consumption and production, however, is the number of songs released on a daily basis. According to Music Business Worldwide and Universal Music Group CEO Sir Lucian Grainge, in 2022, around 100,000 tracks were being uploaded to streaming platforms every day. As a result, fans might struggle with information overload, especially when getting into a new genre. Meanwhile, many artists find it challenging to gain more visibility in an increasingly competitive environment. In this article, we aim to dive into music discovery from the perspective of a fan and an artist. We’ll offer some useful advice for music enthusiasts on how to find new artists and use this knowledge to teach musicians how to reach their potential fans. We will use Rap music and Electronic music as an example.

Your beginnings in music production do not have to be expensive Pursuing music production can quickly become an expensive endeavor, especially for beginners who don't always know where to start or what equipment they actually need. Unfortunately, not all of us can afford to invest a lot of money into our careers early on. In this article, we aim to dismantle the myth that expensive equipment equals faster improvement and better music, especially in the early stages of a music career.